Why Have Digipaks?

A Digipak have also other benefits other than them being trendy, for example:

It is compact-easily accessible

More movable and lighter- easy to manage

Shatterproof- It will not break as easy as an average CD case

Has larger space for graphics- which means that from afar it will be more likely to see

And of course lastly, it is Eco-Friendly- can be recycled.

Digipak Template

My gigipak will include four different images and the image below describes the layout of my digipak:

However my digipak will include a free poster which will be placed in the middle of the front cover and the panel which is shown opposite the front cover in the template above.

Research for Magazine Advert

What is a Magazine Advert and why is it produced?

Advertising is a form of communication for marketing which is used to persuade and encourage the audience such as listeners, viewers and reader to take action for example- to buy something (and in this case, an album)

The purpose of a Magazine Advert is to:

• Promote the artist
• To sell their music
• And lastly to attract the audience

What is needed to be included in my Poster for the Magazine Advert?

• The Artist's name
• The name of the main/featured song/their No.1 Single
• State 'The No.1 Album'
• Bonus Tracks
• The Release date or 'Out Now'
• Slogan or Tag Lines
• The Star Image (the image of the artist him/her-self/themselves)
• The Indie Pop Look- for our genre it would be a Grunge ad Indie vibe
• Factors of linking between the music video and layout which could include; colour palette, desing and composition among other things
• Social Media content such as- Twitter page name, Facebook Page name and Instagram
• URL to their Website Page
• Newspaper and Magazine Reviews
• Q Code for mobile access
• The Record Company name or logo
• Brief Information about Tour Dates

What is a Digipak?

What is a digipak?

A digipak is a type of cd packaging make out of card stock or other heavy paper/cardboard material. Digipaks can flip open like a book, or it can have three parts so that one portion of the packaging opens to the right and one to the left with the cd in the centre portion.

CD digipaks are especially popular in the music industry for CD albums as well as multiple CD disc sets. They give a product an expensive and professional feel- especially when well designed CD artwork is combined with clever use of specialist print finishing options such as 'matt lamination', 'spot UV' or 'embossing'.

Embossed Digipak

Matt Laminated Digipak

Spot UV Digipak

Creative Decision Making

During the progress of our filming and editing of our music video, in our lesson today as a group- we discussed a variety of subjects within our projects such as the some of our footage and what scenes actually fit the scenes in the video. We found that some shots don't work with what had been filmed before such as one shot of our main protagonist (Lauren) running in a field on a bright sunny day, however this scene was next to more footage of her in a dark location which made our narrative very confusing and when reflecting and analysing our edited footage, we also saw it looked 'choppy' and was not flowing which is why we decided to take it out. 

Official Band Name- The IVth

We have decided on our band name- this will be 'TheIVth'. Reasons for choosing this title is because of the research that we've been doing with indie bands, researching their name and why they have chosen their ideas- which is how we have thought of 'The IVth'. There are four people in our group and having 'The 1975' and 'Alt-J' being inspiration and using symbols, we also thought this was a good idea- to change 'The fourth' into 'The IVth' which looks more edgier and unique especially with the Indie genre we have chosen.

Filming Day 4

     

       

Today was the filming of the 'Hospital Scene' and it was so much fun filming, although we thought  that we would have some issues with the handheld shots, all in all everything turned out great! The choreography throughout the music video had to be in synchronous with the rhythm and was key that every move had fit with the timing.

Today was (in my opinion) the best filming day that we had, for the reasons being that the mise-en-scene was very realistic. We used medical separation curtains, white bedding material and pillows, proper medical equipment and a black screen to re-create the verisimilitude of a mental patient.